On Demand Expert Interview

Strategies that Boost Peer-to-Peer Fundraising

Featuring Corporate Giving Connection's CEO, Chris Hammond, and Director of Nonprofit Development, Brittany LaGanke

Original Broadcast Date: Thursday, August 19th, 2021 | 2–2:45 PM ET

The importance of diversifying revenue streams was the #1 lesson that many of us learned over the past 18 months. Organizations are now looking at how they can leverage peer-to-peer virtually and in person to complement other fundraising activities and acquire new donors.

In this on-demand interview, learn from peer-to-peer experts Chris Hammond and Brittany LaGanke of Corporate Giving Connection on the key strategies and tips that can take your peer-to-peer efforts to the next level.

View this Q&A-style interview on demand to discover:

A strategy roadmap for setting up a successful peer-to-peer campaign
Our perspective of the largest peer-to-peer fundraising mistakes, and how to avoid them
Ways to unlock peer-to-peer networks that ultimately drive supporter engagement and revenue
Innovative ideas on how to combine peer-to-peer fundraising with other initiatives that engage supporters

Event details:

Title: Strategies that Boost Peer-to-Peer Fundraising

Original Broadcast Date: Thursday, August 19th, 2021

Duration: 45 minutes

View On Demand

Presenters

Chris Hammond

Chief Executive Officer
Corporate Giving Connection

Chris is the CEO and Founder of Corporate Giving Connection (CGC). CGC is a full service development, marketing, and corporate social responsibility consulting firm that focuses on strategic planning and implementation for nonprofit organizations and corporations. Chris has 12+ years of event management and 9+ years of nonprofit fundraising consulting & leadership experience. He holds a BA in Political Science and an MA in Public Policy and Administration from California Lutheran University.

Brittany LaGanke

Director of Nonprofit Development
Corporate Giving Connection

Brittany LaGanke joined CGC as the Director of Nonprofit Development after several years in the nonprofit sector. Initially starting her career in program management and later transitioning into development, Brittany has gained valuable insight into the common obstacles that organizations face while attempting to secure funding. Brittany leans on her extensive experiences in event/auction management and proven track record in cultivating corporate donors to provide strategic solutions for nonprofit consulting clients.

Interviewed By

Jamie Mueller

Sr. Director, Partnerships
EveryAction

Jamie’s personal mission can be summed up in two words: impact and collaboration. Her work has centered around building and scaling social impact and revenue generating programs in the nonprofit and social tech industries. From advocating on Capitol Hill for suicide prevention and mental health parity funding to working with 1,300 United Ways to create a common set of impact performance standards, Jamie has been focused on data, collaboration, and community impact throughout her nonprofit career. Since entering the social tech sector, Jamie has collaborated with both local and national organizations to bring innovative technology to nonprofits such as Share Our Strength, Greenpeace International, AARP, and many more.

Jamie currently supports and builds partnerships with EveryAction’s robust ecosystem of consulting agencies, freelancers, and vendors who work with its customers. Outside of work she volunteers with the Loudoun County Medical Reserve and the Middleburg Humane Foundation while raising kind humans and a growing number of house pets.