3 Strategies to Boost Year-End Fundraising Starting Now

Believe it or not, year-end 2022 is already around the corner.

Across the nonprofit sector, fundraising staff are setting and finalizing the plans that will lead them to success in the last months of the year.

Many organizations saw giving hold flat or slightly rise in 2021, but some are concerned by shrinking donor retention—especially among small-dollar donors. Organizations on our platform broke supporter engagement records in 2021—twice!—but many are refining their strategies after changes to the digital space affected how our whole sector measures the success of our campaigns.

One thing everyone can agree on? The stakes this year-end season are as high as ever.

The middle of the year is the perfect time for organizations of all sizes and missions to plan, test, and implement strategies that will set them up for success during year-end. That’s why we’ve compiled this greatest-hits list of three proven techniques nonprofits can start implementing now to take year-end fundraising to the next level. You'll learn how to:

• Convert your volunteers' energy into financial support,
• Increase the efficiency and effectiveness of your donor asks, and
• Build community to raise more for your mission.

Done right, any of these techniques can help you raise the funds you need to advance your mission at year-end and beyond.